The two most dangerous words when communicating in business and life are:
I know.
You may indeed know what the other person is saying.
Or trying to express.
Still, pay attention to how you say your "I know."
Is your tone one of arrogance or dismissal of someone else's idea?
This is about being self-aware.
And self-awareness is often a struggle in A/E/C.
You may be communicating to others subliminally that you are close-minded and closed-hearted.
A slight shift can help close a bid or form a new connection.
Do you know this social abbreviation: IYKYK.
If you know, you know. (My adulting kids recently told me the meaning.) No judgment, please.
So, here's a loaded question for construction executives and principals...
Do you know when each person on your team last had sales or communication training?
This is a critical piece of risk management you probably haven't considered.
Risk management isn't limited to job sites or design reworks.
A/E/C firms lose market share, talent, and trust when teams can't confidently articulate their value. And their brand values.
Forget bid packages for a minute.
They need and want the storytelling and selling techniques for today's business world.
Your reputation and bottom line are on the line when you fail to see gaps in communication.
People who close contracts are exceptional communicators.
So, here's a scary fact:
Some 90% of the people in my A/E/C training programs have never attended a formal program until we met....
You don't have to ask more questions to close more A/E/C projects.
You have to ask better questions.
How you gather information during a presentation will differentiate your firm in shortlist interviews.
Oh, and don't forget to listen to the responses.
Quality questions bring quality information.
They also result in higher-level conversations and trust.
And more clients.
Forget the kitchen sink.
Prospects want essential and compelling data.
And a story to make the (dry) data come alive.
You prepare with your Business Development team DAYS ahead of your shortlisted interview. Maybe even a week (gasp!)
Scrambling to prepare hours before your meeting won't work well.
There's too much on the line.
And you never, ever "wing" any part of your A/E/C presentation.
Strong communicators give themselves the space and grace necessary to succeed.
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