Susan Young's
Amplify Blog

 

 

 

The Human Factor in A/E/C Communication is Timeless

It’s just a fad. 

That’s what people and business analysts said 20 years ago when social media started to take off. 

None of us has a crystal ball around how we’ll interact, connect, and communicate in the next 20 years. 

That’s why it’s so freakin’ important NOT to leave behind the timeless forms of human-to-human communication:

-Being curious 


-Giving others the gift of your attention 


-Asking meaningful questions and genuinely listening 


-Using stories to connect emotionally with people 


-Developing charisma so others feel comfortable around you

It’s impossible to replace these five qualities with technology. They certainly aren’t fads

It is absolutely possible to learn these skills and live a more fulfilling life—at work and home. 

Reach out if you want to finetune your communication, leadership, and business relationships. 

A/E/C teams that want to help grow firms and their careers need...

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Perfectly Imperfect Communication Wins More AEC Projects

Perfect people are not welcome.

That was the sign in front of a church I saw this week.

You may be one of the AEC pros who feel pressure to be the perfect communicator.

  • In seller-doer meetings.
  • In presentations.
  • On Zoom calls.
  • In networking events  online or in-person.

Here's a News Flash: Take the pressure off of yourself! 

No one wants to do business with a "perfect" person. 

You know, someone who appears to be flawless on the outside. 

Everyone has something they are dealing with or navigating.

Prospects and clients want real people. 

The ones who stumble on a few words and keep going. 

The perfectly imperfect win bids and respect. 

The kind of people who bend but don't break.

I don't teach flawless communication. 

I show you how to be a perfectly imperfect, heartfelt subject matter expert. 

To share your perfectly imperfect story. 

To be yourself.

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Being Curious Sparks Interest + Business

Friday Communication Tip: 

Focus on prospects and clients. 

There's no need to brag or talk about yourself. Be interested in others. 

Ask good questions and listen deeply.

Stay curious and watch your career and business grow! 

“The more you try to be interested in other people, the more you find out about yourself.”-  Thea Astley

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When AEC Goes 'All In' on Communication, This Happens

"I've grown from it and want to keep going."

This is what a group coaching client, Phyllis, told me today. 

I've watched her go all in these past three months of Amplify, my online coaching program. 

It's where A/E/C pros uplevel their communication, confidence, and sales. 

Still, the way to grow and get your desired results is to be eager to learn. 

Honoring commitments was also discussed in our coaching session. 

People showed up to Amplify in different ways. 

They participated on different levels.

So they dug into the content and enjoyed the wisdom and techniques they hadn't heard before.

They appreciated my no-nonsense approach to building human connections. 

Like so many in A/E/C, students wanted to:

  • Become more clear and confident in business development meetings.
  • Overcome limiting beliefs around public speaking and communication.
  • Learn high-level brain science so that selling is...
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