Susan Young's
Amplify Blog

 

 

 

Why Speaking Up Is a Strategic Advantage

Years ago, when I was in high school, I lost my voice for a few days.

I suddenly had laryngitis. 

Couldn't make a sound. 

It was beyond frustrating.

After college, I became a radio news reporter and anchor. 

My voice was my job. I had a degree in communication. 

But even then, I didn't fully believe my opinion or voice mattered. 😮

I second-guessed my worth. 

I stayed quiet when I had something to say. Sound familiar? 

I see the same pattern in 95% of the A/E/C professionals in my coaching and training programs. 

People who are technically capable but hesitate to speak up in client-facing meetings or networking events.

Many in our industry shy away from making small talk and interacting with others.

It's about having more confidence.

Keeping your "nose in your phone" keeps you silent in real life. 

💰The reluctance to use your voice costs your firm millions in lost bids, referrals, and opportunities.💰

A/E/C professionals don't lack ideas; they doubt their value. 

They second-guess themselves. 

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40% of Leaders Say Teams Aren't Asking the Right Questions

Communication, seller-doer challenges, and confidence.

To achieve greater success in the A/E/C industry, a new poll says firms must overcome these three obstacles, beginning with communication.

➡️Nearly 40 percent of respondents said unasked questions hold teams back in sales meetings. 

➡️More than 25 percent cite rushing through conversations as a significant challenge.

Are you working on the right problem?

In A/E/C, this could mean focusing on the most pressing client needs or more profitable projects.

Reach out if you want to transform your teams' communication so you can capture more pursuits, improve productivity, and build trust.

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Transform Ineffective Communicators Into Money Magnets

Have your well-educated staff painted themselves into a confidence corner?

👉CEOs and other leaders, please take note: personalities can be reinvented so that your team feels confident in the community, sharing their expertise and helping win bids.

No more excuses from younger staff about being shy and reserved!

Equip emerging leaders with today's repeatable skills to attract opportunities and help build revenue.

💰Ineffective communication costs A/E/C firms millions of dollars a year in lost bids and profits.

Our online Top Tier Communicator Training shows industry newcomers how to overcome imposter syndrome, growing their confidence, careers, and impact.

🎯Graduates of Top Tier Communicator get instant results with a blend of brain science and business development "we've never heard before." 🎯

New classes are available monthly throughout 2025. Enroll with this link today! 

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5 Superpowers of Emerging Leaders in A/E/C

Refreshing energy is front and center for 2025.

Which employees, including yourself, will excel beyond your wildest dreams in the coming months?🤩

Let's empower your team to excel together and help younger staff build confidence with the superpowers below.

Emerging leaders with under 10 years of industry experience will become unstoppable.🎯

{RELATED: EMERGING LEADERS CAN REMOVE SELF-DOUBT SO THEY COMMUNICATE CLEARLY, FEEL CONFIDENT, AND GENERATE BUSINESS. ENROLL NOW IN TOP TIER COMMUNICATOR ONLINE TRAINING.}

➡️These 5 superpowers are a good jumping-off point.

  1. Charisma. People with this quality have allure, a special style, charm, light-heartedness, and magnetism. Others quickly recognize there's something interesting about their personality that's attractive. 🔷A/E/C PRO TIP: Most babies aren't born with charisma. We can learn this trait and reinvent ourselves to be more personable and confident. For example, notice role models and mentors who have positively impacted you. How do
  2. ...
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Solving a Common Communications Conundrum

Consider this if you struggle to introduce yourself, believing you don't need to prepare a 30-second elevator pitch.

➡️Would YOU hire YOU?

😧Rambling.

😧Winging it.

😧Self-serving.

😧Confusing.

😧Missing the mark.

😧Clueless about prospects' needs and desires.

Here's the solution so that your networking generates new business.

🎯Harness the power of your words.🎯

Be intentional with how you articulate your value.

Every word wields power.🧨

When you write your introduction and OWN it, people pay attention.

On we go.

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Refining Your Communication Just Got Way Easy

Strengthening your communication skills doesn't have to be complicated or time-consuming.

In the chaotic world of A/E/C, on-demand learning helps you combat burnout and stress.

That's why we've opened our curated Communication Vault to the public!

 

🧨Now you can access the timeless tips, processes, and strategies I share in my Amplify programs whenever you need support and tools.

🔐 The key to the Communication Vault is here! 🔐

 So if you're wanting to:

🔷Enhance your body language in shortlisted meetings

🔷Improve small talk when networking

🔷Be seen as a trusted subject matter expert...

…the Communication Vault has all the tools you need to be engaging and self-assured.

🎯We're always adding fresh content, too: short video clips, webinars, worksheets, and guides to uplevel your communication and boost your confidence.🎯

Check out the Communication Vault here!

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Project Managers Can Conquer Fears of Shortlisted Presentations

You have a fear of speaking up at presentations or meetings? 

Maybe you’re afraid you stink at networking.

Or maybe you’ve been scaring yourself with imposter syndrome because you don’t have all the answers for clients. 

Read the words on the man’s shirt that I saw this morning. 

Facts Over Fear. 

🎯Fact: All humans are born with 2 innate fears. 

1- The fear of falling.
2- The fear of loud noises. 

Somewhere along life’s journey, you’ve convinced yourself you stink at public speaking, networking, and pursuits. 👀

Blah, blah, blah.

I was there years ago, and I’m not anymore. 😂

Today, I know it’s all learned behavior that you can unlearn to be more successful. 

That’s a fact. 

Is it time to stop scaring yourself and staying stuck? 

🙌Facts Over Fear. 

Reach out if you are ready to stop the negative self talk and step into your potential. 

You decide. 💯

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3 Easy Body Language Tips to Sharpen Your Communication

 

Are your teeth visible in your profile pictures online? 

This is not a trick question, it's quite important in how people perceive you. And how you communicate.

I share a tip on why...or why not...you should show your teeth in pictures. Especially in professional headshots and branded pix. 

Click the 3-minute video above for the details. 

Plus...I've included something fun for you about why body language is critical in our communication. 😂😂

Are you smiling with your teeth showing in your pictures? Comment below!

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You Guys! I Just Got Promoted!

I am busting at the seams with excitement and pride.

I am now the CEO of my 21-year-old communications company.

On Monday, I woke up as the founder of Get in Front Communications.

By 11 AM, I stopped everything and decided to give myself a long-overdue promotion to CEO.

{RELATED: HOW TO BE THE LEADER IN YOUR NICHE IN 2022. FREE LIVE MASTERCLASS ON JAN. 20th - 8 PM EST. CLICK TO SAVE YOUR SEAT}  

It took years of me doing the same freakin’ thing…over and over…and expecting different results. (I know…it’s called madness.)

And as the hamster wheel began spinning on Monday, I made a decision. I DECIDED that this is not how a successful CEO operates day-to-day.

I’m getting real here so hold onto your hats.

And please, no judgment. “We teach what we need to learn,” said Jane Fonda.

You see, I’ve spent the past few months searching for the “right” Virtual Assistant.

That's fine, but not at the same time as a launch and new group program.

Again.

It’s a pattern I have flat out refus...

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