Three words.
These three words are the core strategy for increasing your revenue.
So why do so many A/E/C firms struggle to win more pursuits?😕
If you don't see how revenue ties to these three words, profitability stays flat, and your credibility can suffer.
Here's the key: Business development and relationship-building start with communication.💯
Improving your hit rates comes down to one actionable strategy: Make small talk.
Easy, light-hearted conversations build deeper connections, generate more referrals, and drive sustainable growth.📈
Technical people who aren't comfortable interacting with others miss chances to generate leads.
🎯Make small talk your competitive advantage.
The bottom line is that engagement grows business.

Small talk is a big deal.
Here's why it matters.
Because it drives revenue and requires subtle, respected confidence.
Yet most say low confidence holds them back at networking events, meetings, and conferences.😕
No more excuses!
➡️Use the communication tips below to boost your confidence and create stronger business connections.
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Reading body language and other nonverbal communication skills is key to capturing more pursuits.
When you connect Human-to-Human (H2H) using this technique, you'll have clients and referrals for life.
🧨These little-known nuances blow away the A/E/C pros I coach, and they use this knowledge for years to come.
It's intriguing, high-level communication, and it's fun!

Want more visibility at networking events and in your community?
Do this.
PS: And don't "wing" your introduction!

Consider this if you struggle to introduce yourself, believing you don't need to prepare a 30-second elevator pitch.
➡️Would YOU hire YOU?
😧Rambling.
😧Winging it.
😧Self-serving.
😧Confusing.
😧Missing the mark.
😧Clueless about prospects' needs and desires.
Here's the solution so that your networking generates new business.
🎯Harness the power of your words.🎯
Be intentional with how you articulate your value.
Every word wields power.🧨
When you write your introduction and OWN it, people pay attention.
On we go.
The phone call was from a 215-Philly area code.
Assuming it was my cousin, Marc, I picked up the phone. 📳
To my surprise, the caller was a woman who knew my first name.
She asked to speak with the director of technology for my firm.🙃
As an entrepreneur for 24 years, my firm has an agile team of freelancers and part-timers.
Interestingly, the technology department is my husband.
He's an IT project manager working in the next room in our home. 🏠
The key takeaway from this encounter is the importance of thorough research before shortlisted interviews and networking events.
🎯Look online for insights about people you'll be interacting with so you know their values, projects, and interests. 🎯
You'll gain valuable information and have more meaningful and memorable conversations.
This level of preparation not only establishes trust and respect. It also fosters genuine connections with decision-makers.
🎆Know your audience ahead of time.
This is how competitive A/E/C firms win ...
Communication Tip:
Bypass templates.
👉You are the message.👈
Work on your communication skills.
Encourage and mentor your team so they are effective at networking events.
🎯Give staff the tools they need (and want) to feel comfortable, clear, and confident with decisionmakers. 🎯
Humans build trust and relationships. 😂
Not templates.
Not jargon.
Real people grow business.🎖️
Forget the kitchen sink.
Prospects want essential and compelling data.
And a story to make the (dry) data come alive.
You prepare with your Business Development team DAYS ahead of your shortlisted interview. Maybe even a week (gasp!)
Scrambling to prepare hours before your meeting won't work well. 😵💫
There's too much on the line.
And you never, ever "wing" any part of your A/E/C presentation.
Strong communicators give themselves the space and grace necessary to succeed.💪
Are your teeth visible in your profile pictures online?
This is not a trick question, it's quite important in how people perceive you. And how you communicate.
I share a tip on why...or why not...you should show your teeth in pictures. Especially in professional headshots and branded pix.
Click the 3-minute video above for the details.
Plus...I've included something fun for you about why body language is critical in our communication. 😂😂
Are you smiling with your teeth showing in your pictures? Comment below!
Humans are born with only 2 fears: the fear of falling and the fear of loud noises.
Science proves it.
Everything else you’re afraid of was learned, most likely in your childhood (0-7 years old)
And we carry these fears—and the stories behind them—with us…for years.
• You talk about being afraid of heights.
• You talk about being afraid of dogs, spiders, or snakes.
• You talk about your fear of public speaking. Then, you give momentum to your (learned) story by talking about the presentation you messed up…in 2012.
Our words create our worlds. 🌎
And they usually keep us from growing ourselves and our businesses.
So, what are you afraid of, aside from maybe falling and loud noises?
My client, Don, was reflecting with me about how transformative this fear lesson has been for him.
Don’s a super smart techie.
He was studying computer languages long before the rest of us found the Internet.
His programs have been used by the Pentagon and White House; so cool! ⚡
But until a few ...
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