Drones and AI are reshaping the A/E/C industry.

But they don’t win pursuits—people do.

What consistently sets your firm apart from others?

Curiosity and storytelling.

These skills build trust, spark connection, and make clients want to work with you.

Technical expertise matters—but only after you’ve won the bid. 🎯

To capture more pursuits, you need to connect first, then talk tech.

I’ve been teaching this at SMPS conferences, industry events, and in private trainings. 

It's a topic that can not be overlooked any longer. 

Skilled business development leaders and marketers use curiosity and storytelling to strengthen proposals, interviews, and client relationships.

Yes, physical safety and mental health must always be top priorities in our industry.

There's a different kind of safety that firms often overlook: Psychological safety.

It's an essential form of communication.

Psychological safety means that staff feel comfortable and safe in expressing their emotions, using their voices, and sharing concerns — without judgment or repercussions.

➡️It directly impacts emotional well-being, talent retention, performance, and job dissatisfaction.

When leaders in my training programs are unsure of this practice, I worry.

Are your emerging leaders and executives using psychological safety practices to support staff?

When even one team member dreads speaking at meetings, presentations, or networking events, your firm is losing money.

Why?

Hidden feelings of inadequacy:

👉Chip away at confidence

👉Drain energy

👉Create a weak link

These things show up in client conversations, project interviews, and daily collaboration.

Most staff won’t openly admit to these fears.

I get it. It's uncomfortable.

Still, the cost of angst is real: lost productivity, stalled growth, and bids that slip away.

Leaders must start the conversation, turning quiet fears into confident voices.
The ROI is measurable.

Reach out if you want help.

If your firm is losing bids in short-listed interviews and you don't know why, this is for you.

Business development and marketing professionals often use cookie-cutter templates or copy-and-paste sections of proposals.

Then, you wonder why you lost the project.

Many of you tell me you don't know what happened.

Yes, you do.😕

🔷You didn't take time to differentiate your expertise and work.

🔷You didn't take time to make prospects feel special.

🔷To help them sleep easier at night.

That's the REAL reason your competitor beat you.

Burnout doesn't give you permission to use boilerplate content.
Burnout is a sign that priorities and mindsets need fine-tuning.

Refine your communication skills and see how quickly things turn around. ⬅️

A/E/C projects don’t typically lose money because of technical mistakes.

Projects lose money because of miscommunication.

You see it every day:

👉A missed client cue.

👉A poorly led meeting.

👉An unclear email that delays project handovers and brings cost overruns.

Leaders often underestimate the cost of these misunderstandings.

The frustrating part is that most miscommunication in our industry is avoidable. 🎯

The blunders above chip away at trust, delay schedules, and shrink profit margins.

📈In today’s competitive market, communication isn’t a “soft skill.”

It’s a revenue skill.

Is your team helping to protect profits?

Years ago, when I was in high school, I lost my voice for a few days.

I suddenly had laryngitis. 

Couldn't make a sound. 

It was beyond frustrating.

After college, I became a radio news reporter and anchor. 

My voice was my job. I had a degree in communication. 

But even then, I didn't fully believe my opinion or voice mattered. 😮

I second-guessed my worth. 

I stayed quiet when I had something to say. Sound familiar? 

I see the same pattern in 95% of the A/E/C professionals in my coaching and training programs. 

People who are technically capable but hesitate to speak up in client-facing meetings or networking events.

Many in our industry shy away from making small talk and interacting with others.

It's about having more confidence.

Keeping your "nose in your phone" keeps you silent in real life. 

💰The reluctance to use your voice costs your firm millions in lost bids, referrals, and opportunities.💰

A/E/C professionals don't lack ideas; they doubt their value. 

They second-guess themselves. 

Today's emerging talent wants more than a welcome packet and an awkward free lunch.

This generation wants others to see, hear, and value them. 

They want coaching and wisdom; not onboarding jargon. 

🔷Humans have an innate desire to feel included.

To be part of a group or community. 

And above all, younger generations want training because they want to grow.

When communication is one-way (or nonexistent), newcomers to A/E/C quietly disengage. 

You miss the opportunity to transfer knowledge. 🚩

New employees find the door and leave, depleting your training investment, team stability, and project momentum.

And every time new hires walk out the door, your firm suffers from:

👉Lost productivity

👉Delayed schedules

👉Missed pursuits

Multiply that by a few exits each year, and the revenue impact is real.💰

Ongoing, impactful training with today's communication skills is not a perk. 

It has nothing to do with a freebie pizza lunch. 

🧨It's about having a retention strategy with bottom-line results.

Let's build the...

New project managers are watching you.

What are you showing them?

In every meeting, on every jobsite, and during every project handoff, your emerging leaders are quietly taking notes.

They may not speak up yet.

But they are watching how you...

✅Communicate under pressure

✅Handle mistakes

✅Give direction

✅Treat others

Your actions become their playbook.

🧨Here's the truth about A/E/C: Strong communication and visible ownership are non-negotiable.

It's not only about what you say—it's how you lead through words, tone, clarity, and follow-up.

If experienced leaders model sarcasm, vague directions, or avoid responsibility, younger project managers are likely to do the same—and think it's acceptable when it's not.

Your communication and the leadership culture of your firm come down to this:

🗝️You lead by example, not memos and long meetings.

Train your next-level leaders today so that they don't mirror outdated and bad habits.

There was an engineering webinar yesterday with 225 people online. 

I was one of them.

I was on camera.

As I scrolled through the participants, I noticed 99 percent were off-camera. 

No faces. 

Most didn't even have a headshot or image—just a dark screen with their name.

😮The chat? Silent.

😮The interaction? Nonexistent.

😮The engagement? Almost zero.

There was no technical glitch. It was a communication culture issue.

When busy A/E/C firms invest in webinars, training, or virtual meetings, they often forget the human part:

➡️ People don't engage when they don't feel safe and confident.

➡️ Cameras stay off when participants feel awkward.

Yes, I realize some may have been eating lunch or caring for a child. Zoom fatigue is a real thing. But the entire group??!!

➡️ Silence in the chat is a symptom of disengagement or a lack of confidence to express views or at least say hi to others online. 

I posted in the chat right before the start of the program: "Thank you (organizer's ...