Susan Young's
Amplify Blog

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Competitors Have Solutions to Your AEC Communication Woes

Pulling together resources from different A/E/C offices and people was the theme of a CEO Roundtable I led yesterday.ย 

Each of the six attendees came in cold.

They didn't know who else was participating. Several are competitors.

They warmed up quickly.๐Ÿ‘

I facilitated the free communication session for one reason.

There are pressingย communication and leadership issuesย impacting the entire industry.

Leaders opened their hearts and minds to their peers about:

  • Mentoringย staff AND getting work done
  • Attracting and retaining younger talent for the firms' future
  • Communicating effectively to build a positive culture
  • Teaching tech staffย engaging ways to share processesย in interviews

Each person brought a single question or challenge to pose to the group.

๐ŸŽ†And each one was eager to be a resource.ย ๐ŸŽ†

Creative solutions, success tips, and outside support brought fulfillment, individually and collectively.๐Ÿ˜‚

Today, I celebrate these fearlessย architects, engineers, and construction le...

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Risky Communication in A/E/C is Costly

Do you know this social abbreviation: IYKYK.

If you know, you know. (My adulting kids recently told me the meaning.) No judgment, please. ๐Ÿ™„

So, here's a loaded question for construction executives and principals...

๐Ÿ‘‰Do you know when each person on your team last had sales or communication training?

This is a critical piece of risk management you probably haven't considered.

Risk management isn't limited to job sites or design reworks. ๐Ÿ‘ˆ

A/E/C firms lose market share, talent, and trust when teams can't confidently articulate their value. And their brand values.

Forgetย bid packagesย for a minute.

They need and want theย storytelling and selling techniquesย for today's business world.

Your reputation and bottom lineย are on the lineย when you fail to see gaps in communication.

๐ŸŽ†People who close contracts are exceptional communicators. ๐ŸŽ†

So, here's a scary fact:

Some 90% of the people in my A/E/C training programs have never attended a formal program until we met.ย Engineersย are espe...

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