There was an engineering webinar yesterday with 225 people online.
I was one of them.
I was on camera.
As I scrolled through the participants, I noticed 99 percent were off-camera.
No faces.
Most didn't even have a headshot or image—just a dark screen with their name.
😮The chat? Silent.
😮The interaction? Nonexistent.
😮The engagement? Almost zero.
There was no technical glitch. It was a communication culture issue.
When busy A/E/C firms invest in webinars, training, or virtual meetings, they often forget the human part:
➡️ People don't engage when they don't feel safe and confident.
➡️ Cameras stay off when participants feel awkward.
Yes, I realize some may have been eating lunch or caring for a child. Zoom fatigue is a real thing. But the entire group??!!
➡️ Silence in the chat is a symptom of disengagement or a lack of confidence to express views or at least say hi to others online.
I posted in the chat right before the start of the program: "Thank you (organizer's ...
A/E/C stakeholders pay attention and hire firms when business development teams show their critical thinking skills.
If your emerging leaders want essential communication strategies to grow trust, confidence, and business, take a look at this training I did for the SMPS-Palmetto chapter.
🧨🧨And plan to take lots of notes!🧨🧨
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