There was an engineering webinar yesterday with 225 people online.
I was one of them.
I was on camera.
As I scrolled through the participants, I noticed 99 percent were off-camera.
No faces.
Most didn't even have a headshot or image—just a dark screen with their name.
😮The chat? Silent.
😮The interaction? Nonexistent.
😮The engagement? Almost zero.
There was no technical glitch. It was a communication culture issue.
When busy A/E/C firms invest in webinars, training, or virtual meetings, they often forget the human part:
➡️ People don't engage when they don't feel safe and confident.
➡️ Cameras stay off when participants feel awkward.
Yes, I realize some may have been eating lunch or caring for a child. Zoom fatigue is a real thing. But the entire group??!!
➡️ Silence in the chat is a symptom of disengagement or a lack of confidence to express views or at least say hi to others online.
I posted in the chat right before the start of the program: "Thank you (organizer's group name) for this learning opportunity!"
A few words to get noticed, which you can do, too.
No one responded. Not even an emoji.
Executives: If you're serious about communication and leadership development, this is your red flag.
When your busy teams take the time to attend a 90-minute virtual program and are invisible, you're not just losing engagement—you're losing oppportunity, connection, and ROI.💰💰
🧨Let's fix the invisible meeting problem before it becomes your firm's norm.
A 6-week online group training for experienced entrepreneurs, coaches, therapists, and consultants
COMPLETE THIS FORM AND
HIT THE BUTTON SO YOU CAN GET DETAILS.