Susan Young's
Amplify Blog

 

 

 

Your Most Valuable Piece of Content Isn't What You Think

If this wacky Pandemic has revealed one thing about entrepreneurs, it’s this:

Most people don’t feel comfortable talking about themselves online. 

{RELATED: FREE MASTERCLASS: POWERFUL STORIES THAT SELL: HOW TO GET STARTED SHARING YOUR STORY. MAY 24-12 PM EDT CLICK TO SAVE YOUR SEAT!}

Even those with exceptional talents and experience. 

💥They shrink back from sharing their stories. 

💥They say too much…or the wrong things..so prospects click somewhere else.

💥 They “kind of” think they have a story that’s worthy of sharing.

Still, deep down inside they’ve convinced themselves otherwise. 

These are the common themes I’ve been seeing and hearing online and with clients since last March when the health crisis hit. 

It’s especially rampant on Clubhouse.

People are messaging me about their deep fears around what to say when introducing themselves and how to say it. 

Then I get the follow-up DM:

  • I need more clients.
  • Business is slow.
  • Sales stink.  

 And what I tell them is, “...

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How the Ruthless Streets Created a Poet

On Monday night, a young man who calls himself an “unsigned artist” on Clubhouse was in a room (similar to a chat) with me and 250 others.

The topic was speaking with confidence. 

The man raised his hand, asking for feedback on a poem about the ruthless streets and people he’s known all his life.  

Clubhouse is an audio-only app, so everyone in the room could only hear this man’s voice.

A deep baritone enveloped with the thickness of the streets. 

His avatar was a logo; we had no idea what he looked like.  

We went merely by the sound of his voice, his mumbled words, his quick cadence.

It was nearly impossible to understand his words.

He raced awkwardly through his poem and asked for feedback.

He apologized for sounding “so ghetto."

One of the moderators on stage with me asked him respectfully to slow down, enunciate and recite the poem again.🎤

He did.  

The feedback came in heaps of praise and love for this young man who talked about why he’s so unsure—even embarrassed—abo...

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How to Captivate Prospects at Networking Events

🗝Got a goal to get more clients in 2020? 

🗝Want to learn how to easily captivate prospects when networking?  

I’m launching a new online course on how to create a clear and simple introduction when meeting new people at networking events.

This is perfect if you’re frustrated with your 30-second introduction and want to know the right words to use, and how to confidently explain yourself so folks will listen and want to hire—and refer you.    

I'm looking to beta test the material in exchange for feedback and testimonials. The course value is $597! No charge for you!

Here are some things we MAY cover:

 • Connecting to the audience (knowing exactly what people want from you & tailoring your message) 

• Simplifying your introduction so it’s crystal-clear—and intriguing

• Tapping testimonials for sharing jaw-dropping praise and results from your happy clients

• Developing your voice: Owning your words so you sound genuine, not “salesy”

• Using body language so your message is...

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