If your firm is losing bids in short-listed interviews and you don't know why, this is for you.
Business development and marketing professionals often use cookie-cutter templates or copy-and-paste sections of proposals.
Then, you wonder why you lost the project.
Many of you tell me you don't know what happened.
Yes, you do.😕
🔷You didn't take time to differentiate your expertise and work.
🔷You didn't take time to make prospects feel special.
🔷To help them sleep easier at night.
That's the REAL reason your competitor beat you.
Burnout doesn't give you permission to use boilerplate content.
Burnout is a sign that priorities and mindsets need fine-tuning.
Refine your communication skills and see how quickly things turn around. ⬅️
Have you ever gotten a round of applause after giving a 15-minute sales presentation to an A/E/C prospect?
It happened to my engineering client last month.
As she told me about it on our group coaching call, she was incredibly proud.
So was I.
She used my tactics to connect a personal experience directly to the prospect.
She nailed the delivery, pacing, pauses, and body language. 👈
This engineer shared a two-minute anecdote about her birthday.
It emotionally touched each person.
How do we know?
They clapped at the end of her presentation. 😂
Her boss was in the meeting as well. He was stunned by her personality, confidence, and command of the room.
Yes, engineers can tell stories!
It's profound to skillfully share an ordinary moment and connect it to a bid.
Her boss says he sees significant growth in those enrolled in my Amplify group coaching.
Reach out if you want to transform your team's communication and clarity so you ...
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