Managing the Crisis and the Health Care Message: How Emory University Hospital Communicators Prepared for Ebola

 

The 2026 Ebola outbreak in the Democratic Republic of the Congo shows that infectious disease outbreaks demand more than medical expertise.

They require clear, timely, and credible communication.

Global health leaders are battling misinformation, public mistrust, and logistical challenges.

The following case study examines Emory University Hospital’s response to the 2014 Ebola outbreak.

The assessment reveals that those communication strategies and lessons remain relevant as public health leaders confront today's evolving crisis.

Ebola Case Study 

(Ghostwritten by Susan Young)

 

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