Leaders at Work: Managing Crisis Communications through Current Events
The 5-R Must-Have Framework That Will Protect Your Organization
Learn the 5-R Crisis Communications Framework from Award-Winning Reporter and Trusted Media Advisor, Susan Young.
My one-time only webinar on crisis media.
From leadership and risk mitigation to new internal and external communications strategies, this webinar gives you the best practices and insights you need so that you can combat the first global emergency in the social media era.
"This was the most useful webinar Iā€™ve heard in a long time. It's packed with practical, usable information, checklists and processes to prepare for and execute effectively after a critical event. Susan's experience and confidence in this area is crystal clear. If you need extra assistance, listen to her, hire her, and get her on your side!"
Jill Hronek
Director, Communication & Marketing, Society for Laboratory Automation & Screening
You Will Learn:
- The 5-Rs of Crisis Planning
- How to Respond to a Crisis — Even if You're Already in the Middle of It
- Business Continuity + Risk Mitigation
- How to Quickly Assemble Your Team
- Words and Phrases to Use—and Avoid—with Reporters
- How to Balance Social Media and Breaking News
- 3 Phrases for Sound Bites + Messaging
- 3 Ways to Bolster Internal Communication in a Pinch
- How to Communicate with Clarity
- Plus templates your team can use for the pandemic and beyond AND the 10-Point Proactive Crisis Media Guide (PDF)
Get the Recording, Templates + Bonus Guide Now
"A great discussion with valuable content for our members. You gave excellent tips and advice for them to take back and implement when dealing with crisis media."
Michael Keaton
Communications Director, American Moving & Storage Association
Meet Your Presenter, Susan Young
Susan is an award-winning visibility strategist and news reporter with 30 years of experience in communication.
She's been a trusted advisor and consultant to executives, nonprofit + community leaders, elected officials, educators, and entrepreneurs.
Susan is a sought-after speaker and trainer on crisis media, news and messaging, public speaking and leadership.
She is a certified practitioner in NeuroLinguistic Programming (NLP).
"Susan provided great tactical and strategic direction to our attendees regarding crisis media management. I would highly recommend her for any audience in todayā€™s social media driven landscape."
Melissa Low
Senior Director, Communications & Advocacy, Club Management Association of America
Get the Recording, Templates + Bonus Guide Now
